About the Sales Coach
Welcome!
My name is Oxana Andrienko, and I am based in the United Kingdom. I bring over 15 years of experience as a Sales Manager, with a strong background in software sales, conference sponsorship, and various services within the energy sector. Over the past 12 years, I have successfully built and led sales teams, as well as developed and implemented sales processes and market entry strategies for the UK market at several energy companies.
Throughout my career, I have come to appreciate the significant role that psychology plays in sales. Understanding how potential clients think and process information—especially around pricing and product value—has been crucial to my success.
I also wanted to recalibrate my own mindset because I was getting stressed about rejections, taking it too personally and didn’t take care of my wellbeing, because let’s face it: sales is a very stressful job! So I graduated from University of Cambridge with a Cognitive Psychology Diploma, and now being able to read client’s minds helps me to close big money deals and stay calm. I used to lose deals that were supposed to be closed, but now I understand why. And I will teach you how to avoid losing sales deals like I am now.
Currently, I am managing several major deals, including a few valued at approximately £1.5 million. Despite the challenges, I am navigating them effectively by prioritizing both performance and personal wellbeing.
I enjoy sharing my sales experience with you and transform you or your team into top performers
I have developed a sales training program rooted in my own extensive experience—and it delivers results. I first implemented it with my own teams, who went on to become top-performing sales professionals.
Each training is customized based on your specific goals and challenges, with a strong emphasis on collaboration and understanding your unique needs. I also offer a range of formats designed to address different stages of the sales process.
My approach integrates principles of sales psychology and mindfulness, with one clear objective: to help you and your team prevent unnecessary deal loss and to close more deals effectively and sustainably.
Let’s discuss your current sales strategies, performance targets, and any obstacles you may be facing. From there, I can either tailor a bespoke training program for your team or recommend one of the proven sessions I’ve delivered to others.
Master the Art of Closing Deals
See what our customers say about the Psychology based Sales training
Oxana is an amazing person I won’t forget – she’s the first person who introduced me to the world of Business Development that I’m still in up to now!
Diana
Sales Manager
Oxana’s skills and approach in lead generation particularly were impressive and allowed us to reach superior commercial results.
Erwan,
Sales Director
Oxana’s professionalism and tailored solutions helped us to uncover the secrets of the mind reading.
John
Sales Manager
Oxana was an incredible mentor, who played an important role in shaping my understanding of lead generation and sales.
Zans,
Business Development Manager